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SYDNEY, N.S. — Account that MCI Canada had purchased the above ServiCom alarm centre and will accomplish it as The Sydney Alarm Centre Inc. was acceptable account Tuesday for the added than 500 advisers that were larboard out of work.
But the logo for the new aggregation looks actual familiar, abnormally to Cape Breton hockey fans.
The alarm centre logo shares a cardinal of arresting similarities to the Cape Breton Screaming Eagles branding, in accurate one of the team’s amphitheater logos. Both acutely affection an hawkeye and gold and atramentous colours.
Peter MacDonald, accustomed administrator of business operations for the Quebec Major Junior Hockey League team, said a cardinal of bodies beatific them the alarm centre logo aback it was fabricated public.
“If there is some affair it would aloof be there would be some abashing in the association that we accept two brands that are agnate and represent altered organizations,” he said.
The Sydney Alarm Centre Inc. logo was included in an embargoed columnist absolution aboriginal on Tuesday from MCI Canada. Later that day, a U.S. defalcation cloister in New Haven, Conn., accustomed a $1.5 actor action to advertise the ServiCom Canada alarm centre in Sydney to Iowa-based Marlowe Companies Inc. (MCI) afterward a behest war involving three American investors.
MCI Canada, a wholly endemic accessory of Mass Markets, will accomplish The Sydney Alarm Centre Inc. as a accessory of MCI’s North American tech-enabled acquaintance centre business. MCI CEO Anthony Marlowe affairs to reopen alarm centre as aboriginal as Jan. 2.
• Former ServiCom in Sydney agents afraid to get aback to assignment beneath new ownership
• MCI Canada to accomplish above ServiCom alarm centre as The Sydney Alarm Centre Inc.
MacDonald said the aggregation hasn’t been in blow with MCI Canada about the logo, aback the aggregation is still active accepting the new alarm centre up and running. The Screaming Eagles agents additionally affairs on accepting some added centralized discussions about the logo.
“It’s appealing aboriginal for us to absolutely actuate if it is an affair or if it’s not and how we approach,” he said.
As for the Screaming Eagles team, they’re currently on a breach for the holidays and won’t be aback on the ice until Dec. 28 aback they host the Moncton Wildcats at Centre 200, a 7 p.m. puckdrop. The aggregation will comedy a home-and-home alternation with the Halifax Mooseheads in Sydney on Dec. 30 and in Halifax on Dec. 31. Each bold begins at 2 p.m.
Editor’s note: MCI CEO Anthony Marlowe accomplished out to the Cape Breton Post backward Wednesday afterwards the book copy borderline with a account apropos the Sydney Alarm Centre Inc. logo, and we absitively to accommodate his animadversion with the online adaptation of this story:
“MCI is in the action of gluttonous permission from the Cape Breton Screaming Eagles apropos some of the similarities in the logo appearance. The alpha of the blush arrangement and architecture was aggressive by the team’s altruistic action of accouterment adulatory tickets to the above ServiCom advisers afterward its’ closure. In retrospect, we should accept approved their approval and absolution aback portions of the logo could be construed analogously at a distance. MCI meant no ill will in the logo architecture and in fact, acquainted it would be a accolade to, and pay admiration to Cape Breton’s admired hockey team’s colors and sentiment. We are a aggregation that believes in able roots to the communities we assignment in and serve; we anticipation the amalgamation of the colors and an hawkeye would advice our new advisers advance their able Sydney/Cape Breton ability while advancing beneath the new MCI umbrella. Our acquisitions and new subsidiaries accepting and attention their own ability has been a key blueprint for our success. If the Screaming Eagles appetite The Sydney Alarm Centre, Inc. to accomplish any accessory or cogent logo changes, we will do so after hesitation. Regardless, we will abide to be admirers and supporters 100 per cent.”
On Twitter: @cbpost_sports
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