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Among the abounding highlights at the Los Angeles Coffee Festival, one that stood out was accepting my easily aloft the new packaging of Tectonic Coffee. Tectonic Coffee, aforetime Take Flight Coffee, is a California-based broiler founded by Deaton Pigot. The amalgamation debuted afresh and is added than appealing colors and admirable art—no, what takes this to the abutting akin is the able accomplishing of QR codes begin aloft anniversary box. A browse of the cipher takes any customer armed with a adaptable accessory added into the coffee’s story, complete with abundant descriptions of its agent and buzz and alike goes into specific beverage parameters. It’s the future—we’ve arrived! We scanned Founder and CEO Deaton Pigot’s QR cipher to apprentice more.
Tell us a bit about your company.
We are a baby but boss aggregation of six with a accumulated coffee acquaintance of 55 years. Hailing from the brand of Intelligentsia, Toby’s Estate Coffee USA, Handsome Coffee, and Verve aloof to name a few. We accept abiding Direct Trade relationships throughout Central and South America and buzz to accomplishment actuality in Los Angeles CA back 2016.
We’re additionally authoritative big strides into Technology with software that advance transparency, accountability, education, and aid our broad ally in their adventure to access online sales.
Who advised the package?
Julie Ticknor of J T Architecture did the basic of the design, with some finessing from our centralized team.
What coffee advice do you allotment on the package?
We allotment a lot!
On the bag central we accept different QR codes for all of our Single Agent Coffees which allotment added metadata.
What’s the action abaft that?
We are attractive for means to appoint with our customers, not aloof with a characterization but with the adeptness to collaborate anon through their phones. This provides all the advice appropriate at their fingertips after accepting to blazon in URL’s or do a google search. It is a nice seamless way for our home coffee brewers to be complex and engaged.
Why are aesthetics in coffee packaging so important?
It is an announcement of our adroitness and personality. We adulation this packaging because it provides a antithesis with the feel of Kraft cardboard and the arrangement of the arresting logo. Every aspect adds to the acquaintance of our coffee.
Where is the bag manufactured?
Both the boxes are bogus in the USA, we book the labels in house, application a Primera LX900 labelmaker.
For amalgamation nerds, what blazon of amalgamation is it?
Our box is fabricated from .024 Kraft Bending Chipboard, which is a 100% recycled actual fabricated from 50% column waist and is 100% recyclable.
Is the amalgamation recyclable/compostable?
Where is it currently available?
We are accessible common for broad and the home user, with online acclimation for both B2B and B2C. If you appetite our coffee we accept you covered wherever you are!
If you appetite to adore our coffee fabricated by your admired barista let us apperceive area and we’ll try to accomplish it appear for you.
Zachary Carlsen is a co-founder and editor at Sprudge Media Network. Read added Zachary Carlsen on Sprudge.
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