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Chelsea accept arise their better anytime bartering accord with Yokohama Rubber, which is reportedly account £40m a year.
The Japanese firm, one of the world’s arch tyre manufacturers, has active a five-year accord alpha from the 2015-16 division and their logo will arise on all the Blues’ shirts from the aboriginal aggregation to their adolescence teams.
The accord eclipses the antecedent £18m-a-year accord with Samsung and could abode Chelsea additional alone to Manchester United’s £53m-a-year accord with Chevrolet.
The acceding was captivated up afterwards talks in London amid Yokohama administrator Tadanobu Nagumo and Chelsea administrator Bruce Buck, afore photoshoots with administrator José Mourinho and club captain John Terry.
Blues arch Buck said: “Chelsea and Yokohama are a absolute fit. Both are all-around organisations with a focus on achievement and innovation, as able-bodied as accepting huge appetite and an abiding ability of success.
“We accept that Yokohama will comedy a key role in allowance us drive our all-around amplification in all-embracing markets, such as the United States, area they accept operated with acumen for abounding years.
“Also, of course, Chelsea accepting such an admired and celebrated Japanese aggregation as our accomplice enables us to advance our development in their home bazaar too.
”We are additionally attractive advanced to alive with Yokohama on our association projects about the apple through the Chelsea Foundation, back calm we can use the ability of action as a force for good.”
Yokahama bang-up Nagumo said: “This shirt affiliation with Chelsea will accord Yokohama an befalling to advertise our aggregation to a huge common admirers acknowledgment to Chelsea’s ever-growing popularity.”
The History Of Yokohama Tyres Chelsea Logo – yokohama tyres chelsea logo
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