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SHANGHAI — The Chinese electric agent startup aforetime accepted as NextEV acquired some aboriginal believability through its affiliation to Martin Leach, the above Ford of Europe admiral who managed NextEV’s Formula E antagonism team.
All about Nio
Sources: Automotive News research; Justin Kuo, broker relations associate
Before he died in 2016 at 59, Leach had helped account a eyes for a Tesla fighter for China, a activity that carries on beneath Nio, the new name for NextEV.
A able Ford affiliation continues with Nio’s 60-year-old co-founder and controlling carnality president, Jack Cheng. He is additionally CEO of XPT, an avant-garde technology aggregation that works on e-propulsion platforms for EVs.
The Taiwan built-in spent abundant of his career in purchasing — primarily with Ford. Added recently, he was with Fiat Chrysler Automobiles in China.
Today, his focus is on that Tesla fighter, Nio’s ES8, a seven-seat SUV that starts at about $69,000, afore credits. (A Founders Edition lists for $84,500.)
This final anniversary of June marks a big advance for deliveries. Three hundred ES8s are appointed to end up in customers’ easily by the end of the month, up from aloof 10 until now.
An aboriginal June appointment begin Cheng account at the armament that, back 2014, accept taken the aggregation from adolescence to 6,500 advisers in three continents and 15,000 orders for the ES8, anchored with a $770 deposit.
Most of those advisers are housed in the technology esplanade actuality that is home to Nio’s headquarters.
There, a assignment force that averages about bisected of his age comes to grips with the bedrock abstract advance guitarist Cheng and his bandmates batter out during Friday afternoon practices in what Cheng calls his “music room.”
“When I comedy Led Zeppelin and Deep Purple, these guys say, ‘What the hell is that?’ ” Cheng said.
Cheng batten with Dave Versical, administrator of beat operations for Automotive News Group, on the afterward topics.
EVs replacing centralized agitation engines:
It’s activity to happen, and it will be eventually than you apprehend it, including free drive.
China’s EV mandate, which starts to appearance in abutting year:
Our bump is best of the big guys will accept to acquisition a accomplice to try to boldness the affair — like Volkswagen with [our accomplishment partner] JAC — everybody has to acquisition their Chinese JV accomplice to accord them a foreign-badged bounded vehicle.
Nio’s business model:
Our business archetypal is to account the user, so it’s a altered ballgame. It’s a user action — basically, do abroad with the dealership and abide in absolute acquaintance with the customer.
We’re aggravating to be added than aloof a car company, because with a car company, you can be affirmed into a accepted mindset.
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